Reliance Jio strategy and planning shocked entire market with their plans. The competitors are planning how to deal with Reliance Jio and their plans. Many established telecos are coming up with different plans and they are trying to give more benefit in less cost. State-run telecom firm Bharat Sanchar Nigam Limited (BSNL) today announced a tariff plan which will offer 1GB data at Rs. 36. This is probably the lowest tariff plan that the telecom operator has come up with.

Earlier, BSNL was expected to start offering four times extra data on existing data special tariff vouchers (STVs) to their customers. Reportedly, BSNL slashed the 3G mobile internet rates by about more than 50 per cent.  In this offer, the BSNL is offering four times more data, with which a customer will now get 8GB for 28 days at Rs. 291, which earlier offered only 2GB data. Furthermore, BSNL is also offering 2GB data for Rs. 78 plan. This plan of BSNL has set a benchmark of offering the cheapest data plan as compared to other networks who offers 1GB of data at Rs. 50.

Reliance Jio is offering free 4G service till March 31, 2017, in this plan, customers is getting 1 GB of 4G data everyday and after consumption of 1GB, the speed gets reduced respectively. Other private operators have brought down the cost of per GB data to as low as Rs 50.

“We are committed to providing affordable mobile services for all segments of the prepaid mobile customers. These offers will be valid from February 6, 2017, on Pan India basis,” BSNL Board Director for Consumer Mobility RK Mittal said. Jio has become largest broadband service provider in the country within three monthsof its commercial launch. It has 52.23 million broadband customers. BSNL comes up with great plan for their 9.95 million customers. They rank fifth mobile broadband space with 20.39 million subscribers.